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LookSmart (www.looksmart.com)
is a human-compiled directory of web sites. The company does operate its own web
site, but this really isn't intended for the public to use. Instead, similar to
Inktomi, LookSmart provides its results
to other search engines that need listings.
LookSmart gathers its listings in two ways. Commercial sites pay to be listed
in its commercial categories, making the service very much like an electronic
“Yellow Pages”. Volunteer editors at the LookSmart-owned Zeal
directory also catalog sites into non-commercial categories for free. Though
Zeal is a separate web site, its listings are integrated into LookSmart’s
results.
LookSmart launched independently in October 1996, was backed by Reader's Digest
for about a year, and then company executives bought back control of the service.
LookSmart also bought the WiseNut crawler-based
search engine in April 2002, with the expectation that LookSmart will add WiseNut’s
results in some fashion through the LookSmart site adding to its traditional human-powered
listings.
LookSmart’s survival became an issue of concern in late 2003, when Microsoft
dropped it as the primary results provider for MSN
Search. That contract accounted for more than 60 percent of LookSmart’s
revenues.
Here’s a quick look at the top Internet search engines:
| Search Engines
- Google
- All
The Web
- Yahoo!
- MSN
Search
- AOL
Search
- Ask
Jeeves
- Teoma
- HotBot
- Lycos
- AltaVista
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- Netscape
Search
- WiseNut
- Open
Directory
- Inktomi
- Looksmart
Additional Search Engine Resources
- Other
search engines
- Web
Site Directories
- Search
Engine Lists
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