Salient Marketing’s long term approach means that we are continually investing in research to keep on top of the ever changing search engine algorithms so that we can implement these changes into your website. We do not try to trick search engines, but rather work with what we know they consider important, now and in the foreseeable future.
Getting to the top of Page 1 requires much more than anticipating new algorithms. The highest placements on the search engines receive more than 50% of all clicks from users. Search Engine Optimization (SEO) is about positioning your business in front of every prospect the moment they start searching for your product or solution – before your competitors do. With our unique Search Engine Optimization (SEO) strategy and precise process, we help lead your business to the forefront of your consumer base.
Today, more than ever, it is important that your company is recognized online. Your strategy begins by capitalizing on certain keywords that closely fit your product. We run predictive queries to determine the level of search traffic and go after terms that have sufficient search volume. We evaluate the potential for conversion against the level of search traffic. We evaluate the competitiveness of the Keywords to be targeted. The level of competitiveness of your keywords helps us to evaluate which In-page and Off- page strategies that will be necessary to get you results.Our goal is to get your site high quality traffic, not just quantity.